In early 2005, Angelcare developed an innovative diaper pail system that changed the lives of parents all over the world, putting an end to the smell of dirty diapers. In that same year, Angelcare formed a partnership with Playtex to market the technology under the Playtex Diaper Genie brand name in North America.

The innovative concept of the diaper pail set the stage for an expansion into litter disposal systems. The Diaper Genie pail was eventually transformed into the LitterLocker brand for the Canadian market. Following this launch, Playtex then acquired the concept for the US market, and launched under the very successful Litter Genie brand name.